It’s a Wonderful Marketing Mix
It’s the time of year for your favorite holiday movie: “Miracle on 34th Street,” “A Christmas Carol” (preferably the Muppets version), “Elf,” “A Christmas Story,”
SimioCloud is the Moore marketing platform. It uses the latest machine learning on vast consumer data sets to create donor intelligence that engages donors and improves your fundraising across all channels. You’ll be able to get the right message to the right person at the right time in the right channel with:
Thousands of data points on each potential donor, including donation history to hundreds of charities and unparalleled commercial data.
Billions of data points connected through an identity graph that addresses the right person every time and on every channel.
Modern AI techniques continually improve your predictions and your results across channels.
Real-time access to donor data through caging more than half the industry’s mail donations means your data is always fresh.
Address donors through mail, email, phone, text, connected TV, and digital ads to create donor surround sound.
It’s the time of year for your favorite holiday movie: “Miracle on 34th Street,” “A Christmas Carol” (preferably the Muppets version), “Elf,” “A Christmas Story,”
We are our tools, and our tools are us. So argue Clark and Chalmers in the most-cited philosophy paper of the 90s. For them, the
The New Acquisition Environment webinar early this month was illuminating on many topics but one stuck out to me: we may be focusing too much
Back in the day (Tuesday), if you wanted to acquire a new donor, you would find an organization that was like yours and rent their
At this point in 2022, supply and demand seems like the most important concept you slept through (ok… that I slept through) in intro to
Our new white paper Navigating the Changing Mail Prospecting Landscape is available for download today. Done with AudienceFirst Media, a Moore company, it highlights the