Centralize Data. Optimize Strategy. Grow Relationships.
Moore CRM is a cloud-based donor management solution built for nonprofits running complex, high-volume fundraising programs. With real-time insights, advanced audience segmentation, and integrated Moves Management. Moore CRM streamlines operations, strengthens engagement, and maximizes fundraising performance, all within a single, seamless platform.
Designed for Donor-Centric Growth
Purpose-designed to address the full complexity of nonprofit donor management, seamlessly integrating direct mail, digital, and omnichannel strategies.
All Your Donor Data in One Secure Platform
Break down silos with a unified, real-time view of every supporter across every channel, strengthening engagement and driving measurable result.
From Insight to Impact in Real Time
Access real-time analytics and intuitive dashboards to track performance as campaigns run, enabling immediate optimization and stronger results.
Drive Donor Engagement Across Every Stage
Track, manage, and strengthen donor relationships with tools built for personalized outreach and strategic cultivation, driving deeper engagement and long-term growth.
Transform Donor
Management Now
Scalable Growth
Engineered for Fundraising Success
Moore CRM is engineered to address the full complexity of nonprofit fundraising. From direct mail and digital campaigns to enterprise-scale donor databases, it delivers the precision, flexibility, and scalability nonprofits need to accelerate growth.
By unifying donor data, engagement history, and campaign performance in one intelligent system, Moore CRM enables organizations to execute personalized, timely, and effective outreach at scale. It also seamlessly integrates with SimioConnect, Moore’s constituent data platform, ensuring a clean, unified data foundation that turns donor intelligence into predictive action.
Your Personal Nonprofit Experts
One-to-One Support
Moore CRM is a fully supported solution backed by a dedicated team of fundraising and database specialists. From database management and data services to campaign strategy and day-to-day questions, Moore’s nonprofit experts are available to every client, every time. No toll. No ticket queue. Just partners who know your mission as well as you do.
Why Choose Moore CRM?
Go beyond fragmented data and ad-hoc execution to better target and optimize your campaigns. Here’s how:
Real-Time Data & Actionable Insights
Gain real-time reporting, interactive dashboards, and tailored analytics that empower data-driven decisions, optimizing campaign performance and maximizing fundraising results.
Integrated Omnichannel Fundraising
Execute integrated campaigns across digital, direct mail, events, and more, driven from a centralized platform. Deliver a cohesive donor experience that strengthens relationships, maximizes engagement, and amplifies performance across every channel.
Gift Processing Management
Every donation across platforms is captured, reconciled, and automatically recorded. No manual clean up, no missing gifts, and no data gaps.
Advanced Segmentation & Targeting
Create specific donor groups based on 45,000 donor signals and giving patterns to customize your communications to increase campaign effectiveness.
Moves Management & Donor Journey Tracking
Guide donors from initial engagement to monthly, mid, major, or planned giving, with built-in tools that track every stage of their journey.
No-Stress Implementation
From data conversion and system configuration to training and support, the entire process is managed from start to finish – including PCI-DSS, HIPAA, and SOC 2 Type II — ensuring donor data is safeguarded with the highest level of protection.
Scalable Growth
with Moore CRM
NFCR Case Study
Challenge
With data split between two CRMs — one for major gifts and another for direct marketing — The National Foundation for Cancer Research aimed to consolidate into a single platform to gain a true 360-degree view of their fundraising efforts.
Solution
With Moore CRM, NFCR gained powerful reporting capabilities, integrated data from multiple sources, and advanced support for omnichannel marketing. They were successfully migrated and seamlessly executed by Moore’s expert and responsive team.
Results
- Migrated 5.5 million constituent records.
- Migrated 14.4 million transactions.
- SimioCloud integration improved acquisition revenue by an average of 19% across 13 separate tests.
“They guided us through the process and handled the obstacles very efficiently and quickly. Moore is the right team we were looking for and can depend on. The Moore CRM system is robust, easy to use and has excellent flexibility.”
Learn More About Moore CRM:
How improved response management strategy with the right CRM can improve retention.
See where Moore’s Chief Data Officer sees the data world going.